Hello 👋 Thanks for stopping by.

I’m a UX content designer based in the Bay Area whose creative sweet spot is design, data, and strategy. I love using language to build trust and bring delight to user experiences. Writing is designing, and I enjoy shaping product strategy just as much as the words themselves.

Currently, I’m designing at Google Gemini. Before that, I was building products for restaurants and businesses at DoorDash, and shaping the future of digital payments and financial services at Cash App and Meta FinTech.

Here are some of my design principles:

✏️ Show don’t tell: Simple experiences can’t be overstated. Content should add clarity and guidance rather than serve as a crutch.

🗺 Content as a system: Cohesive messaging means designing across all in-product and external touchpoints. Content standards and guidelines should reflect the end-to-end experience.

💡 Data as a superpower: Experimentation should be a key part of the design process to validate hypotheses and measure success.