Academy UX
Served as the UX writer and content strategist for a new website aimed at offering aspiring and experienced designers the opportunity to participate in innovative design challenges.
Strategy
Worked with industry leaders to craft monthly briefs for Dream Projects, a monthly portfolio building challenges for designers. Worked with the Founder/CEO to determine rules and judging criteria.
Copywriting
Wrote and proposed copy for the entire website. I established the voice and tone and crafted the overall narrative for the project.
Information Architecture
Helped determine the information architecture for the website. For each page, I shaped the content hierarchy and design.